Business of Hockey

“Enter the world of the business of hockey, where the game meets the bottom line. The section line of the business of hockey is where the behind-the-scenes action takes place, from team ownership and league management to sponsorship and marketing. Here you’ll gain insight into the financial aspects of running a team, and the business strategies that drive the sport’s success. Get ready to discover the power plays and negotiations that shape the industry and make hockey a billion-dollar business.”